Deadline for application: 9 April 2024

The World Business Council for Sustainable Development (WBCSD) is a global, CEO-led organization of over 200 leading businesses working together to accelerate the transition to a sustainable world. We help make our member companies more successful and sustainable by focusing on the maximum positive impact for shareholders, the environment, and societies. 

Our member companies come from all business sectors and all major economies, representing combined revenues of more than USD $8.5 trillion and 19 million employees. Our global network of almost 70 national business councils gives our members unparalleled reach across the globe. Since 1995, WBCSD has been uniquely positioned to work with member companies along and across value chains to deliver impactful business solutions to the most challenging sustainability issues.  

Together, we are the leading voice of business for sustainability: with a vision of a world where more than nine billion people are all living well and within the boundaries of our planet, by 2050. 

Job overview 

Today’s efforts to reduce greenhouse gas (GHG) emissions are not enough to meet the targets of the Paris Agreement.  Consequently, the external and internal pressures on the business community to accelerate their decarbonization efforts are intensifying. As companies strive to advance their decarbonization journey, all will face a common challenge namely addressing the Scope 3 GHG emissions that occur in their value chains which generally constitute the majority of their GHG emissions. Today, accurately understanding these emissions at the product level remains a big unknown. 

The Partnership for Carbon Transparency (PACT) seeks to address this challenge by working with businesses to standardize how GHG emissions data are calculated at the product level and exchanged between companies across their value chains. By bringing together the stakeholders from across industries, standard setting bodies, regulators and leading technology companies, the objective of PACT is to establish the standards, methods and solutions necessary to help companies work better together on their joint decarbonization actions and to substantially reduce their collective Scope 3 GHG emissions. 

More details on PACT and its mission can be found here. 

We are now looking for an experienced Marketing & Communications Manager to join our expanding team. This is a unique opportunity to become part of a global, cross industry effort to reduce GHG emissions by helping to lead a truly ground-breaking project which is at the intersection of business, sustainability and technology.  

In this pivotal role, you will drive the PACT marketing efforts to increase our reach and impact. In particular, you will be responsible for developing and implementing comprehensive marketing strategies, managing impactful events, overseeing online and social marketing efforts, optimizing our communications assets, handling PR initiatives, and supporting the improvement of our website. If you are a creative thinker with a passion for driving results in a dynamic environment and driven by need to have real impact, we want to hear from you. 

 Responsibilities and duties 

Marketing Strategy

• Design and implement a robust marketing strategy for PACT to increase global visibility and awareness of its mission. 
• Tailor marketing efforts to resonate with diverse stakeholders, including businesses, standard-setting bodies, regulators, and technology companies. 
• Align marketing initiatives with the overarching goal of advancing joint decarbonization actions among collaborating companies.

Event Management and Communications

• Develop innovative event concepts that effectively communicate PACT's objectives and engage stakeholders. 
• Prepare materials for hosted events, ensuring consistency in messaging and impactful representation. 
• Actively manage calendars and event attendance for key events in the annual climate calendar, strategically positioning PACT and pitching speakers to amplify impact. 
• Drive comprehensive communication efforts, including press releases and media outreach, to foster global recognition. 

Online and Social Marketing

• Build and execute PACT's online marketing plan, leveraging digital platforms to enhance global reach and engagement. 
• Manage PACT's LinkedIn page strategy and execution, establishing a strong online presence. 

PACT Communications Assets (Internal and External)

• Prepare briefing materials for WBCSD Leadership Team members, ensuring clear and compelling external communication. 
• Continuously optimize PACT's narrative based on team feedback and 1-on-1 calls, catering to diverse audiences. 
• Collaborate with third parties to create impactful communication assets. 

PR

• Develop and execute a proactive and reactive PR plan for PACT, positioning it as a thought leader in the decarbonization space. 

PACT Website

• Support the optimization process of the PACT website, enhancing user experience and ensuring alignment with project objectives. 
• Implement strategies to increase website reach and conversion rates. 

Measurement of Marketing KPIs

• Establish marketing KPIs and measurement tools, providing regular reports to the team. 
• Leverage insights to optimize marketing strategies and enhance overall impact.
   

Qualifications

• We are looking for an experienced highly independent candidate: 

• Bachelor's degree in Marketing, Business, or a related field. 
• Proven experience in developing and implementing impactful marketing strategies. 
• Strong project management skills and the ability to work independently. 
• Exceptional communication and interpersonal skills. 
• Proficiency in online marketing tools and platforms. 
• Creative thinker with a strategic mindset. 
• Entrepreneurial mindset and a go-getter attitude.  
• Passionate about creating impact and value in the sustainability space. 
• Fluency in written and spoken English
   

We encourage qualified candidates to apply, even if they do not meet every listed requirement, as we value diverse perspectives and recognize that skills and experiences can be gained in various ways. 

The position is for a fixed term of 1.5 years and based in Amsterdam but will also require occasional international travel with flexibility. 

WBCSD is a purpose driven, forward-thinking and action-oriented organization, characterized by diversity of gender, nationalities and work experiences. 

Please submit your resume and a cover letter detailing your relevant experience and explaining why you are the ideal candidate for this unique position. Include examples of successful marketing campaigns or events you have managed in the past. 

Work environment 

WBCSD offers a competitive, modern, and flexible working arrangement: 

• Geneva-based organization with offices in Amsterdam, London, Singapore and New York City 
• Competitive compensation and benefits 
• Flexible hybrid working environment 
• Dynamic working atmosphere 
• Open culture encouraging interaction and sharing of ideas and opinions 
• Sustainable commuting incentives 

Please also note that WBCSD will only respond to candidates selected for the interview process.