This job posting expired and applications are no longer accepted.

Communications Director (Tire Industry Project)

Published 5 April 2024
Location Amsterdam, Geneva, Netherlands
Category Permanent  
Job Type Director  



The World Business Council for Sustainable Development (WBCSD) is a global, CEO-led organization of over 200 leading businesses working together to accelerate the transition to a sustainable world. Our team helps make our member companies more successful and sustainable by focusing on the maximum positive impact on societies, the environment, and shareholders.

Our member companies come from all business sectors and all major economies, representing combined revenues of more than USD $8.5 trillion and 19 million employees. Through our global core organization as well as our network of 50+ national business councils we provide unparalleled reach across the globe. For over 25 years, WBCSD has been uniquely positioned to work with member companies along and across value chains to deliver impactful business solutions to the most challenging sustainability issues related to climate, nature, and equity.

Together, we are the leading voice of business for sustainability: with a vision of a world where more than nine billion people are all living well and within the boundaries of our planet, by 2050.

Formed in 2005, the Tire Industry Project (TIP) is a voluntary, CEO-driven initiative with a mission to anticipate, understand, and address global environmental, social, and governance (ESG) issues relevant to the tire industry and its value chain. TIP acts by commissioning independent research of the highest standards, collaborating on sectoral solutions, and engaging with external stakeholders. TIP currently brings together 10 leading tire companies (Bridgestone, Continental, Goodyear, Hankook, Kumho, Michelin, Pirelli, Sumitomo, Toyo, and Yokohama) that represent more than 60% of the world’s tire manufacturing capacity, and is co-chaired by Bridgestone, Goodyear, and Michelin.


Job overview
The Tire Industry Project (TIP) Communications Director is responsible for the development and delivery of a communications strategy focused on maintaining and enhancing TIP’s reputation as a trusted, collaborative, and action-oriented reference. This role will manage the external relations program for TIP that seeks to increase both public awareness and awareness in the science community and supports TIP programs and activities.

Main responsibilities

  • Develops, directs, and implements strategic internal and external communications efforts, and messaging platforms, including digital content and web, that increase understanding and support of the TIP programs, projects, and activities (which highlight programs, and accomplishments of the TIP for dissemination to print and broadcast media sources, social media and web-based sources, the public and science community).
  • Coordinates and facilitates Communications Co-Chair development of biennial plans and leads the process toward the validation of the plans by member CEOs
  • Ensures messaging is consistent, timely, and relevant, by directing the development and maintenance of an updated global digital repository of communications messaging.
  • Evaluates the effectiveness and efficiency of internal and external information (key communications approaches and deliverables), media, and external relations.
  • Prepares informative materials, scripts and speeches and other communications for communications ambassadors (TIP members and Assurance Group).
  • Provides communication counsel and guidance to the Executive Director and organization.
  • Builds and fosters relationships with key figures, journalists, the science community, stakeholders, and other influencers.
  • Serves as a liaison and collaborator with regional trade associations to facilitate and ensure consistency in messaging and strategic approach to discussing challenges affecting the industry.

Qualifications, Skills, and Experience

  • Bachelor's degree, preferably with a major in communications, public relations, marketing, journalism, or a related (sustainability) field. A master's degree in any of the above disciplines is desirable.
  • Proven track record and experience in leading, developing, and delivering communications and public relations with comprehensive knowledge in crisis management. Proven track record of accomplishments with various media sources (social media, web-based, broadcast, and print media)
  • Knowledge of the principles of communication and public relations and its role in advancing an organizational agenda
  • Experienced in preparing and disseminating news releases and securing media placements
  • Outstanding verbal and written communication skills
  • Fluency in English (written and spoken) is essential; skills in Japanese and/or Korean are an advantage

The position is full-time and based in Geneva or Amsterdam, and will require extensive international travel, and the ability to work with teams established in different time zones. WBCSD is a purpose-driven, forward-thinking, and action-oriented organization, characterized by diversity of gender, nationalities, and work experiences.


The work environment

WBCSD offers a competitive, modern, and flexible working arrangement:

  • Geneva-based organization with offices in Amsterdam, London, Singapore and New York City
  • Competitive compensation and benefits
  • State-of-the-art facilities and IT-enabled working tools
  • Flex-time and part-time possibilities
  • Dynamic working atmosphere
  • Open culture encouraging interaction and sharing of ideas and opinions
  • International relocation support